Archive for April, 2009
IVEE
Thursday, April 23rd, 2009 | 49above Clients | 1 Comment
49Above is proud to be working with IVEE!
IVEE brings you runway inspired activewear for women! Beautifully designed pieces are made with premium performance materials and eco-friendly Bamboo fabric. Glamorous sportswear for woman who easily moves from yoga, pilates, dance or the gym to coffee/lunch with effortless yet polished style. Feel comfortbal and look fashionable with IVEE.
For more information or to checkout the IVEE Look Book, please visit IveeStyle.com.
49Above at the 2009 PopVox Awards
Tuesday, April 21st, 2009 | 49above Updates, Industry Events | No Comments
2008 PopVox Awards
We mentioned last week that 49Above is nominated for the 2009 New Media BC PopVox Awards in the category of Best New Start Up. We’ve received so much support from friends, colleagues and our clients but some are still wondering what the PopVox awards are all about.
Fear not, we’re here to explain!
“PopVox (from vox populi – L. voice of the people) is the people’s choice awards held during Vancouver Digital Week. The PopVox Awards recognizes all major sectors of the digital media industry and celebrates its creativity, talent, and achievements.”
The 2009 New Media BC PopVox Awards honour the best of BC’s Digital Media Industry and we’re thrilled to be nominated! So once again, thank you for your continued support, we hope to see you at the awards gala on Wenesday May 13, 2009.
49Above
Social Media Marketing: Getting Started
Monday, April 20th, 2009 | 49above Updates | No Comments
Unless you’ve been living under a rock, you’ve noticed the Twitter hysteria by now. It seems like everyone is on Twitter these days, from celebrities to CEO’s to stay-at-home moms. Everyone’s got an opinion and isn’t afraid to share it!
Most business love the idea social media, they want to “get into” social media. But why? To have a Twitter account just for the sake of it is not enough!
Social media marketing is the utilization of a verity of tools, to connect and communicate with a targeted market. Blogs, Facebook, Twitter, these tools allow the business to control the flow of information, and the frequency of communication. The integration of social media in the marketing mix can create a rich and layered stream of communication between the business and its target market.
A common social media misconception is the expectation of direct results, for example a direct increase in online sales. This is the wrong approach to social media and many businesses end up disappointed and frustrated as a result. Social media marketing cannot be measure by standard business metrics such as conversion rates. It’s an ongoing process, an ongoing line of communication which can strengthen the brand, increase customer loyalty and better control the flow of information. When implemented correctly, social media marketing has the power to create a strong brand presence among the target market, indirectly influencing sales and other important business metrics.
So before you dive in headfirst , explore the social media world and understand your place in it! Having trouble? You can always come to us for advice!
49Above Nominated for Best New Start Up!
Monday, April 13th, 2009 | 49above Updates, Industry Events | 3 Comments
Vote for 49Above!
It’s not easy starting up a business, especially during the current economic climate! But at 49Above, we’re up for the challenge because we’re passionate about what we do, and we love our clients! We’ve worked really hard over the past year, we’ve achieved great results and now we’ve been recognized!
49Above is thrilled to be nominated for the 2009 New Media BC PopVox Award for Best New Start Up! Winners will be announced May 13, 2009 at the PopVox Awards Gala.
We would love you to vote for us, it takes just a minute and will make our day!
We appreciate your vote & thank you in advance for your support!
49Above team